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BRANDING • ILLUSTRATION • WEB DESIGN • MENU DESIGN • TYPOGRAPHY


With this comprehensive rebrand, we took a favorite local restaurant and elevated the look and feel of their logo, menu, website and more.

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Branding

For Raúl’s rebrand, we created a spicy gradient paired with a hand-craft MexiCali font and fun illustration.

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Icon Design

We also created a series of custom-illustrated icons for use on the menu and website.

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Custom Typeface

As a supporting font, we created a fun, hand-drawn typeface to add character and a unique flare to the overall brand.

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Menu Design

After completing the rebrand, we carried the custom type, illustration, iconography and color palette throughout the menu.

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Web Design

Finally, we re-launched the Raúl’s website to reflect the new brand with a custom, responsive design.


 
 
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